Growing Pains

When it is time to hire, plan and prepare for your expansion before you holler for help

AS A SMALL DESIGN BUSINESS OWNER, there is no better feeling than being busy. However, there may come a time when work begins to pile up and you are desperate for help and support beyond what your normal network of freelance resources can provide. In order to continue to grow, you need to hire. Now what?

Revive your Rolodex

Making the right connections is an important part of building a successful business

IT DOESN’T MAKE SENSE to hire staff with expertise in every conceivable area, so your best option is establishing a network of professionals who can perform some of the essential functions required to grow your business. This network can help you win business, rescue existing business and operate your business more efficiently. But where to begin?

Managing Matters

Retain top talent by investing time in your staff: listen, support, encourage and share

IF YOU think that the creative director is the most influential person on the design team, think again. The individual that has the most impact on your team — and your team’s ability to generate engaging design solutions for clients — is the design manager.